The giant Paris-based Publicis Grou...
The giant Paris-based Publicis Groupe whose holdings include Leo Burnett Fallon and Saatchi & Saatchi, released its second-quarter 2006 financial report Thursday. Included in the report is a rather detailed summary of account wins and losse for the quarter among the various agencies that comprise the very great holding company. The solitary two accounts listed as losse in the entire holding company were the pair from Leo Burnett shops -- Cadillac from the Detroit office and Beck's beer in Chicago. Beck's, it casts out, was listed in error. by a Burnett/Chicago spokeswoman, the Beck's account is still in review, and Burnett is defending the business. The Burnett spokeswoman insinuateed Publicis Groupe executives, in preparing their financial report, might have simply misread or misinterpreted information sent to them from Chicago. We trust the tranquillity of the financial report was written with more care for the accuracy of information contained therein. level more curiously, no mention was made in the account wins and losse summary of the sizeable ConAgra Healthy Choice account departure from Burnett/Chicago in April. Asked about the omission, a Publicis Groupe spokeswoman said it was the holding company's policy to mention and nothing else "the major ones" when it came to account losse Apparently when it advances to wins, just about anything is fair game, including the Finnish Newspapers Association, listed as a win for Burnett's Finland workshop and the Ministry of Social Care for Burnett/Bulgaria. Ye Bulgaria. for what cause big, we wonder, could those have been? Copyright CHICAGO SUN-TIMES 2006 Provided by dint of ProQuest Information and Learning Company. All rights Reserved
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